Retention Templates and Assets

Your Year Shouldn’t Start with a Blank Calendar...

If You’re Rebuilding Your Calendar Every Month, You’re Already Behind Retention isn’t reactive. It’s rhythm. The brands that win in 2025 don’t just send more—they send with purpose. With timing....

Your Year Shouldn’t Start with a Blank Calendar...

If You’re Rebuilding Your Calendar Every Month, You’re Already Behind Retention isn’t reactive. It’s rhythm. The brands that win in 2025 don’t just send more—they send with purpose. With timing....

The Complete SMS Strategy Playbook for Shopify ...

Great SMS isn’t louder marketing. It’s kinder systems. Built well, SMS becomes the smallest message that makes the biggest difference—guiding customers at the exact moments they want help, not noise....

The Complete SMS Strategy Playbook for Shopify ...

Great SMS isn’t louder marketing. It’s kinder systems. Built well, SMS becomes the smallest message that makes the biggest difference—guiding customers at the exact moments they want help, not noise....

VIP Campaigns That Compound: A Practical Playbo...

VIP programs aren’t about confetti emails and gold borders. They are systems. Built right, VIP campaigns reduce volatility, stabilize margin, and make the best part of your brand—the relationship—visible and...

VIP Campaigns That Compound: A Practical Playbo...

VIP programs aren’t about confetti emails and gold borders. They are systems. Built right, VIP campaigns reduce volatility, stabilize margin, and make the best part of your brand—the relationship—visible and...

Email Segmentation That Actually Improves Lifet...

  Why segmentation matters for retention Simple principles that prevent list fatigue Five core segments every Shopify brand should use Affinity & lifecycle: smarter relevance without creepiness Cadence by segment...

Email Segmentation That Actually Improves Lifet...

  Why segmentation matters for retention Simple principles that prevent list fatigue Five core segments every Shopify brand should use Affinity & lifecycle: smarter relevance without creepiness Cadence by segment...

VIP SMS & Email Campaigns: Design a Program You...

  Why VIP matters for lifetime value Define VIP: who qualifies and why The VIP experience: recognition before rewards VIP by SMS: immediacy, clarity, consent VIP by Email: depth, story,...

VIP SMS & Email Campaigns: Design a Program You...

  Why VIP matters for lifetime value Define VIP: who qualifies and why The VIP experience: recognition before rewards VIP by SMS: immediacy, clarity, consent VIP by Email: depth, story,...

The BFCM Loyalty Program Sprint Plan: Drive Rep...

In the Holiday Rush, Loyalty Is Your Profit Shield Black Friday / Cyber Monday (BFCM) is where many ecommerce brands post record top-line sales—and accidentally give away their margin. Deep...

The BFCM Loyalty Program Sprint Plan: Drive Rep...

In the Holiday Rush, Loyalty Is Your Profit Shield Black Friday / Cyber Monday (BFCM) is where many ecommerce brands post record top-line sales—and accidentally give away their margin. Deep...