Direct to Consumer Retention Topics
SMS Cart Recovery for BFCM: Turn Holiday Abando...
Black Friday/Cyber Monday (BFCM) is a flood. Carts fill, interruptions pile up, and intent leaks out of the funnel faster than discount codes go live. If email is your long-form...
SMS Cart Recovery for BFCM: Turn Holiday Abando...
Black Friday/Cyber Monday (BFCM) is a flood. Carts fill, interruptions pile up, and intent leaks out of the funnel faster than discount codes go live. If email is your long-form...
UGC for BFCM Retention: How to Turn Reviews, Ph...
Most brands treat Black Friday/Cyber Monday (BFCM) like a discount Olympics. Retention-first brands treat it like a trust referendum. Your biggest advantage isn’t a deeper coupon—it’s user-generated content (UGC): reviews, photo/video...
UGC for BFCM Retention: How to Turn Reviews, Ph...
Most brands treat Black Friday/Cyber Monday (BFCM) like a discount Olympics. Retention-first brands treat it like a trust referendum. Your biggest advantage isn’t a deeper coupon—it’s user-generated content (UGC): reviews, photo/video...
Loyalty + Subscriptions for BFCM: How to Maximi...
Black Friday/Cyber Monday (BFCM) is where most brands try to win on discount. Retention-first brands win on design—of incentives, of journeys, and of expectations. The most resilient BFCM systems pair...
Loyalty + Subscriptions for BFCM: How to Maximi...
Black Friday/Cyber Monday (BFCM) is where most brands try to win on discount. Retention-first brands win on design—of incentives, of journeys, and of expectations. The most resilient BFCM systems pair...
A/B Testing Your BFCM Offers: How to Maximize C...
Black Friday/Cyber Monday (BFCM) is the Super Bowl of ecommerce. But unlike sports, there’s only one shot each year. Brands pour months of energy and budget into preparing offers, only...
A/B Testing Your BFCM Offers: How to Maximize C...
Black Friday/Cyber Monday (BFCM) is the Super Bowl of ecommerce. But unlike sports, there’s only one shot each year. Brands pour months of energy and budget into preparing offers, only...
How to Build a Post-Purchase Flow That Retains ...
Do this today (20 minutes): In Klaviyo, clone your current Post-Purchase flow and add a new first branch: “Order contains SKU from Collection = Starter/First-Time”. For that branch, insert a...
How to Build a Post-Purchase Flow That Retains ...
Do this today (20 minutes): In Klaviyo, clone your current Post-Purchase flow and add a new first branch: “Order contains SKU from Collection = Starter/First-Time”. For that branch, insert a...
The Complete Guide to SMS Marketing for DTC Gro...
Do this today (20 minutes): In your SMS platform (we commonly implement on our top partner Attentive or Yotpo SMS), add a compliant pre-permission prompt to your most-visited page that...
The Complete Guide to SMS Marketing for DTC Gro...
Do this today (20 minutes): In your SMS platform (we commonly implement on our top partner Attentive or Yotpo SMS), add a compliant pre-permission prompt to your most-visited page that...