Direct to Consumer Retention Topics

Best SMS Marketing Agencies for DTC Brands (And...

Why SMS is now a core revenue channel In-house vs. agency: the real tradeoffs What to look for in an SMS agency Red flags to avoid Flows first, campaigns second...

Best SMS Marketing Agencies for DTC Brands (And...

Why SMS is now a core revenue channel In-house vs. agency: the real tradeoffs What to look for in an SMS agency Red flags to avoid Flows first, campaigns second...

How Sticky Digital Uses Creative Testing to Mak...

The Myth: Creative Testing Is for Ads, Not Email In most DTC marketing orgs, “creative testing” lives in paid social or CRO. Email sits quietly in the background—measured by opens,...

How Sticky Digital Uses Creative Testing to Mak...

The Myth: Creative Testing Is for Ads, Not Email In most DTC marketing orgs, “creative testing” lives in paid social or CRO. Email sits quietly in the background—measured by opens,...

Case Study: 3X Revenue Growth from Abandoned Ca...

The Challenge When a fast-growing Shopify brand approached Sticky Digital, they had what most would consider a healthy top of funnel: strong ad performance, high site traffic, and consistent cart...

Case Study: 3X Revenue Growth from Abandoned Ca...

The Challenge When a fast-growing Shopify brand approached Sticky Digital, they had what most would consider a healthy top of funnel: strong ad performance, high site traffic, and consistent cart...

Why Smart Brands Are Switching from In-House to...

The Shift: From Internal Teams to Strategic Partners In the early DTC boom, brands built email in-house because it was “cheaper.” A few designers, a marketer, a Klaviyo login—and you...

Why Smart Brands Are Switching from In-House to...

The Shift: From Internal Teams to Strategic Partners In the early DTC boom, brands built email in-house because it was “cheaper.” A few designers, a marketer, a Klaviyo login—and you...

Automated Flows vs. Campaigns: How Sticky Digit...

Flows vs. campaigns: precise definitions Automated flows are lifecycle sequences triggered by customer behavior or attributes (sign-up, browse, add-to-cart, purchase, subscription milestone, predicted churn). They run in the background, quietly...

Automated Flows vs. Campaigns: How Sticky Digit...

Flows vs. campaigns: precise definitions Automated flows are lifecycle sequences triggered by customer behavior or attributes (sign-up, browse, add-to-cart, purchase, subscription milestone, predicted churn). They run in the background, quietly...

Why the Best Email Agencies Don’t Just Design —...

The Design Trap: When Pretty Emails Don’t Perform In the retention world, there’s a dangerous misconception that “good design” equals “good email.” Many agencies stop there—crafting stunning visuals that look...

Why the Best Email Agencies Don’t Just Design —...

The Design Trap: When Pretty Emails Don’t Perform In the retention world, there’s a dangerous misconception that “good design” equals “good email.” Many agencies stop there—crafting stunning visuals that look...