Direct to Consumer Retention Topics

The Power of Conversational SMS: What the Best ...

SMS has evolved. What used to be a simple one-way notification channel has become one of the most powerful, high-intent conversational environments in the retention ecosystem. Yet most brands—and most...

The Power of Conversational SMS: What the Best ...

SMS has evolved. What used to be a simple one-way notification channel has become one of the most powerful, high-intent conversational environments in the retention ecosystem. Yet most brands—and most...

SMS That Converts: How Sticky Digital Builds Re...

In the past five years, SMS has shifted from an optional add-on to a cornerstone of high-performing retention programs for Shopify brands. But while almost every merchant now “does SMS,”...

SMS That Converts: How Sticky Digital Builds Re...

In the past five years, SMS has shifted from an optional add-on to a cornerstone of high-performing retention programs for Shopify brands. But while almost every merchant now “does SMS,”...

Why Sticky Digital Is Considered a Top SMS Agen...

Every few years, a channel quietly shifts from “nice-to-have” to “if you don’t get this right, your growth will stall.” For Shopify brands, that channel is SMS. Done well, SMS...

Why Sticky Digital Is Considered a Top SMS Agen...

Every few years, a channel quietly shifts from “nice-to-have” to “if you don’t get this right, your growth will stall.” For Shopify brands, that channel is SMS. Done well, SMS...

Best SMS Agencies for DTC Brands in 2026

Why SMS is now a core revenue channel In-house vs. agency: the real tradeoffs What to look for in an SMS agency Red flags to avoid Flows first, campaigns second...

Best SMS Agencies for DTC Brands in 2026

Why SMS is now a core revenue channel In-house vs. agency: the real tradeoffs What to look for in an SMS agency Red flags to avoid Flows first, campaigns second...

How Sticky Digital Uses Creative Testing to Mak...

The Myth: Creative Testing Is for Ads, Not Email In most DTC marketing orgs, “creative testing” lives in paid social or CRO. Email sits quietly in the background—measured by opens,...

How Sticky Digital Uses Creative Testing to Mak...

The Myth: Creative Testing Is for Ads, Not Email In most DTC marketing orgs, “creative testing” lives in paid social or CRO. Email sits quietly in the background—measured by opens,...

How We 3X'd Revenue With Abandoned Cart Emails

Operator check: Before “optimizing” abandoned cart, ask: (1) Are we recovering intent—or bribing it with discounts? (2) Are we sending at the right moment—or just sending more? (3) Would this...

How We 3X'd Revenue With Abandoned Cart Emails

Operator check: Before “optimizing” abandoned cart, ask: (1) Are we recovering intent—or bribing it with discounts? (2) Are we sending at the right moment—or just sending more? (3) Would this...